Priority Pass partners with WithU to offer members audio fitness & wellbeing experiences – ET TravelWorld

The airport lounge and travel experiences programme, Collinson’s Priority Pass, has partnered with the audio fitness app, with to allow Priority Pass Members easy access to a range of hyper-personalised fitness and wellbeing programmes. This would enable the members to train wherever and whenever they like, without having to break with their routine, Collinson has announced.

“Since the pandemic, health and fitness have been a bigger priority for everyone across the world. Of course, for frequent travellers, it can be frustrating to break wellness routines,” said David Evans, Joint CEO, Collinson.

“Not only do we want everyone to start their journey with Priority Pass, but we’re also looking at how we can provide value through travel-related benefits beyond this. Giving members access to WithU’s extensive range of convenient health and fitness workouts means they can keep up their healthy lifestyles, even when on their travels,” he said.

With this partnership, anyone who purchases a Priority Pass membership through prioritypass.com would now automatically be able to redeem complimentary access to WithU.

Insights by Priority Pass’ parent company, Collinson, revealed that travellers find virtual experience benefits catering to wellness and education to be the most appealing to enrich their travel journeys. By giving members access to a virtual lifestyle companion that can accompany them wherever they go and that caters to all fitness levels, the idea is to provide premium travel experiences that would help make every journey as seamless as possible, it was shared.

“Travelling is such an integral part of our lives and without the right tools to hand, it can be hugely disruptive to people’s health and wellbeing. WithU exists to remove this disruption entirely,” said Steve Clarke, Founder and CEO.

With this partnership, “you can continue to build healthy habits, and complete your favourite workouts somewhere new. Priority Pass members can now tap into thousands of workouts or personalised goal-specific programmes, to help keep their mind and body in check while they’re on the move,” Clarke said.

The premium fitness app includes more than 1,000 audio-guided workouts across more than 20 different modalities. Each workout is delivered by one of their world-class coaches and incorporates the use of a 3D Avatar to help guide members on their form. It’s designed for all fitness levels and helps members through every step of their fitness journey from the initial onboarding process through to the continued, reward-based incentivisation and gamification. WithU makes the whole fitness experience engaging and entertaining for its members.

The WithU app is available in App Stores globally for download with content in English and Spanish languages. Retail members can register for their complimentary subscription to WithU as a benefit of their Priority Pass membership by visiting https://withutraining.com/prioritypass, the company shared.